Gladwell and The False Poles of Digital and Traditional Activism →
“Digital activism has been construed as its own movement, a new wave of organizing unique to the 21st century digital world. In fact, digital tools are complementary to “traditional” activism, for a number of reasons: They allow organizers to quickly mobilize large numbers of people; they help draw media attention to causes, and quickly; they allow for a centralized portal of information. But by drawing a distinct line between “traditional” and “digital” (or online and offline, if you prefer) activism, pundits and journalists are doing a disservice to both the utility of digital tools and to the resilience of traditional advocacy.”
